Matthew Brown's Analyst Perspectives

For decades, organizations have treated sales incentive compensation as a separate entity, isolated from the broader total rewards strategy. This isolation stems from historical operations, where sales compensation is designed and managed within Sales, with periodic budget oversight from Finance, while HR focuses on base pay, benefits and equity. Unfortunately, this siloed approach, further reinforced by outdated technology and entrenched business practices, limits companies from fully...

For years, HR technology has been seen primarily as an administrative tool—handling records, payroll and compliance. But what if its real power lies in shaping workforce strategy, building community and driving transformation?

Workforce planning has long been a cornerstone of business strategy, yet many enterprises still approach it with outdated methods. Traditionally, it has been rigid, reactive, subjective and often siloed. But as industries evolve—especially those with high turnover and a large frontline workforce, like retail, healthcare and hospitality—companies must rethink how they forecast talent needs. Technology is reshaping workforce planning, making it more dynamic, precise and forward-thinking.